Fiksu’s Glenn Kiladis on How to Grow a Loyal User Base

Glenn Kiladis, the vice president of new market and media solutions and the mobile games evangelist for Fiksu, spoke about strategies to build a loyal following, challenges in the mobile marketing ecosystem, and the solutions Fiksu offers in the mobile space with Clark Buckner from TechnologyAdvice.com (they provide coverage content on employee and worker training…

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Soccer Puzzle League: A Casual Game Too Hard Turns Into a Niche Product

Match3Studio is a Singapore-based game studio founded in 2012 by Budhi Tantra. As the company’s name might have revealed, it was created with the ambition to develop mainly match-3 games. However, they eventually decided to diversify. Their debut game Soccer Puzzle League was meant for a mass casual audience, but due to the complexity of gameplay became…

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DeltaDNA CEO Mark Robinson on Current F2P Challenges

DeltaDNA was an early adopter, so to speak, of the Casual Connect conference, knowing that it would become a great environment to build relationships, grow their network, and both give and receive value from the innumerable conversations that occur before, during, and after the conference. In 2014, they were a proud Gold Sponsor of Casual…

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Millennial Media’s Lewis Rothkopf on Better Games through Big Data

Lewis Rothkopf, the senior vice president of global monetization solutions at Millennial Media, moderated a panel discussion on Leveraging Data to Build Better Games and Enhance Monetization at Casual Connect USA 2014. While there, he spoke about that panel, Millennial’s ongoing projects, and the current and possible future trends at the intersection of big data…

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