Vladimir Gersl: Challenge Accepted! | Casual Connect Video

Vladimir Gersl discussed the transition from working in a big company to turning indie during his session at Casual Connect Eastern Europe 2014. “Use AAA games rigid processes for vision, budget & planning,” he explained. “But as indie, stay flexible and iterate a lot to find the perfect process that will suit you.” DOWNLOAD SLIDES…

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Julian Runge: “Analytics Matter, but Mainly After Great Game Design” | Casual Connect Video

“Churn prediction works for casual games, or at least for engaged segments within your player base,” Julian Runge explained during his session at Casual Connect Eastern Europe 2014. DOWNLOAD SLIDES “Increasing fun through data is an exhilaratingly cool task and something that nobody relates to data. But the games industry makes it possible!” says Julian…

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Uroš Banješević is All About the Game | Casual Connect Video

Uroš Banješević, together with his co-founder Nenad Tomić, shared the story of their company Mad Head Games during Casual Connect Eastern Europe 2014. “What we were looking for was a one-night stand with the girl called game development, and we ended up married to her”, he says. DOWNLOAD SLIDES Uroš Banješević is the co-founder and…

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Oscar Clark: The Social Interaction Frontier | Casual Connect Video

“Getting found right now really matters,” Oscar Clark explains during his session at Casual Connect Eastern Europe 2014’s Unity Day. “It’s really important. There are more games out there than I can possibly play in my lifetime.” DOWNLOAD SLIDES As evangelist for Everyplay, Oscar Clark considers his work to be the perfect opportunity to share…

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Dmitry Shkolnikov: Synergy Between Mobile and Advertising | Casual Connect Video

Dmitry Shkolnikov provided case studies on ad monetization in his session at Casual Connect Eastern Europe 2014. When it comes to ad monetization, he says,” Be Cool! Monetize with smart mobile ads.” DOWNLOAD SLIDES Dmitry Shkolnikov is the product manager at Mail.Ru Group, where he is responsible for advertising API, custom solutions, and custom audience…

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AVION Checkpoint: Recreating a Childhood Game In-Between a Regular Job

It was 1983; Ivan Mandic was in the second grade, when his father’s friend knocked on the door and came in with something wrapped in a blanket. A small black box with a rainbow, lots of cables, and a cassette player. A few days later, Ivan decided to create his first game. 10 circle(10,10,x), 20 x…

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David Maret: Strike the Right Balance with Games | Casual Connect Video

“The foundation of a sound user acquisition strategy is built around explicit KPIs and rigorous measurement,” David Maret explains. He moderated a panel which discussed lessons on acquiring new players while at Casual Connect Eastern Europe 2014. When a developer friend introduced David Maret to Chartboost, he was immediately impressed with the energy, ambition, and…

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Vincent Vergonjeanne: Slowly Recruit Top Talent Only | Casual Connect Video

When it comes to the challenge of online games, Vincent Vergonjeanne offered this advice to his audience at Casual Connect Eastern Europe 2014: “Get your priorities straight. Understanding your retention is the one key to the long term success of your online game.” DOWNLOAD SLIDES “Creating games is the most complete form of expression that…

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Interstellar Marines: Delivering the Long-Awaited Update

The story of Zero Point Software, a Danish Indie developer located in Copenhagen, goes back to 2003 and has been, according to Thordis Bjartmarz, “turbulent, exciting, hard and long”. She talks about their game, Interstellar Marines, and their experience with their community while updating their project. In 2005, Zero Point Software (ZPS) published the first…

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Spencer Scott: The Snowboarding, Revenue-Chasing Dude | Casual Connect Video

“App marketing cannot be built on hope!” Spencer Scott emphasizes. “You need to work on it.” He provided examples of how they ran QuizUp during his session at Casual Connect Eastern Europe 2014. DOWNLOAD SLIDES Spencer Scott is the chief revenue officer of Fiksu working with direct client and prospect relationships to ensure Fiksu is…

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Laurent Lavigne: Moving People with Conscious Games | Casual Connect Video

During Laurent Lavigne’s lecture at Casual Connect Eastern Europe 2014, he explained, “We never stopped working on the gameplay until two weeks before the launch!” DOWNLOAD SLIDES Laurent Lavigne started his career working on Hollywood blockbusters including Mission Impossible 3, The Matrix movies, and Transformers. After 15 years in Hollywood, in June 2008, he founded…

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