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Sony’s Deborah Mars On Producing For Life, Involving Players and PixelJunk Shooter 2

Deborah Mars

Deborah Mars has been managing the chaos of producing for 20 years in publishing, media, and entertainment industries, which has no doubt contributed to her expertise as Senior Producer of External Development at Sony Computer Entertainment America. She sat down with Gamesauce to talk about her life’s calling—producing games that are accessible to players of [...]

Nevosoft’s Julia Lebedeva on creative PR, reviewing games and developers from Mars

Nevosoft's Julia Lebedeva

“I never imagined that I would work at an IT company,” Nevosoft’s PR manager Julia Lebedeva admits. Before joining Nevosoft and making her first plunge into the games biz, Lebedeva was a radio talkshow host at the Europe Pulse radio station in Tomsk, Siberia. “But now I’m here, I feel like it was my fate. [...]

Playfish’s Jeferson Valadares on teams as business units, social game evolution and managing the company’s culture

Jeferson Valadares

Playfish London’s studio director Jeferson Valadares and his team have a big task ahead of them. Their mission: figure out what’s next for social games. For Valadares, that means bringing out more social emotions and narrative in games. “The first generation was about competition and leaderboards, but the second generation is more about self-expression,” says [...]

PopCap’s John Vechey on Why People Make Every Game Better

John Vechey

Keynoting the IGDA Leadership Forum in San Francisco, PopCap Games vice president of corporate strategy and development John Vechey told the audience that in 2004 and early 2005, he and his fellow co-founders were offered $60 million to sell the company. While PopCap was known for extremely successful titles like Bejeweled, the offer came as [...]

Studio Spotlight: Vogster Entertainment in Kyiv

Maxim Novikov

“We started from a small apartment just to show our investors from the US that we were able to assemble a team and start a studio,” Vogster Entertainment’s head of development Maxim Novikov tells me while he gives me a tour of their Kyiv studio. “Our first big idea was to create a GTA MMO.” [...]

Bigpoint’s Heiko Hubertz on taking on the US market, going beyond casual, and the importance of known IPs

Heiko Hubertz

German game operator Bigpoint has gained visibility with a unique approach to free-to-play browser-based games that’s garnered success, acclaim — and global expansion. Heiko Hubertz, a founder and chief executive of the firm, explains what makes their approach unique, discuses moving to San Francisco, and why they are betting everything on the American market. Soccer [...]

THQ Digital UK’s Don Whiteford on big studios going from retail to digital, borrowing brands, and making publishers see money in digital downloadable.

donwhiteford

“We looked at Idle Minds, the makers of Pain,” THQ Digital UK’s creative director Don Whiteford tells me when I asked him where he looked for examples of developers that understand digital downloadable games. “They’re listening to the customers, they’re learning and they’re feeding it back to make it an enjoyable experience and keep that [...]

Studio Spotlight: Frogwares in Kyiv

Frogwares's Pascal Ensenat, Anna Poperko, Olga Ryzhko and Volodymyr Gorodnychyi

Celebrating a full decade of development this year, Frogwares has become one of the largest independent game development studios in the Ukraine. Though they’re known for their multi-platform adventure titles starring Sherlock Holmes and Doctor Watson, their new ventures into casual games and even an MMORTS are just getting the momentum they deserve. We paid [...]

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