5 Reasons Why all Game Makers Should Get a Creative Audit for their Games

In this month’s Game Audio Artistry column, video game industry veteran Nick Thomas, CEO and co-founder of SomaTone, Inc., discusses the importance of a creative audit and what it can do for a game.  Our Creative Audit process was spawned through our involvement with Chartboost University, which brings in eight of the most talented Indie…

Exist: Experiential and Experimental Design

Like many games, Exist originally began as a short prototype titled Ten Minutes, and was supposed to last for exactly that long. With a simple premise of “finding the bomber in a crowded city area”, it’s developer, Ansh Patel a.k.a. Narcissist Reality, intended to complete Ten Minutes within two weeks. He never finished that game though, and…

Race illegal: Improving the Quality through Learning

A Russian publisher and developer, Herocraft brings games to multiple platforms such as mobile, PC, and social networks. A “Top Developer” on Google Play, they distribute worldwide in 15 different languages. One of their titles is Race illegal: High Speed 3D, which recently hit 10 million downloads. Alexander Petrus, the lead programmer of Race illegal,…

Twitch.tv: Live Game Streaming and Numbers in the Millions

SocialMonsters‘ creative teams works to provide insight into new ideas and interesting stories. Josh Stoddard, a content advocate at SocialMonsters, shares what they discovered about Twitch.tv.  Live video game streaming is the entertainment of the future. Twitch.tv is a fast-growing live streaming resource for gamers everywhere. In fact, Twitch.tv has more than 45 million viewers…

Formula Wincars: Building a Racing Game Meant for Everyone

Founded in 2013, DragonJam Studios is a newly established Spanish video game studio in Madrid. With a team of 10, they are currently working on their first game, Formula Wincars, an innovative MMO arcade racing game full of adventures and surprises in every circuit. Jesús Luengo, Formula Wincars’ game designer in charge of game mechanics…

Striking the Right Balance: LTV Vs. Burst Campaigns

Harish Thimmappa, vice president of mobile user acquisition of SupersonicAds, has worked on many acquisition and marketing campaigns throughout his career. Prior to joining SupersonicAds, Thimmappa was vice president of sales at Playnomics, a predictive marketing and targeting platform. He was also the director of app advertising sales for InMobi, where he led performance advertising…