Europe 2015Video Coverage

Omri Halamish on Improving Distribution and Monetization in China | Casual Connect Video

June 26, 2015 — by Catherine Quinton

'Everyone needs that one thing that grounds you.'–Omri HalamishTweet Me

App developers are eager to enter the booming Chinese mobile market, but not all are prepared with a fitting strategy, according to Omri Halamish’s Casual Connect Europe address. Omri relates some of what ironSource learned while setting up its Beijing office. “We soon realized that China is very, very different. It starts with basic concepts of life,” he says, “but it goes deeper than this.” For more insights, see the video below.

Europe 2015Video Coverage

Amon Endt and Focusing on Social Multiplayer Games | Casual Connect Video

June 25, 2015 — by Catherine Quinton


Join Amon Endt and Bob Christof in their talk from Casual Connect Europe 2015. In their presentation, they highlighted GamePoint’s successes and challenges in bringing a chart-topping social casino web game to mobile. Amon expressed, “As a game developer, it is either go mobile or die because the shift of consumers. On the other hand, you need to self publish or die because if you let someone else produce your game, you don’t have the data you need for development and improvements.”

Asia 2015Video Coverage

Jeremy Goh: Ensuring Game Audio Sounds Like Fun | Casual Connect Video

June 24, 2015 — by Catherine Quinton

'The entrepreneurial journey can be tumultuous, but it definitely has its merits.' –Jeremy GohTweet Me

Jeremy Goh
Jeremy Goh, co-founder of IMBA Interactive, explained how better audio can lead to better casual games in his recent Casual Connect Asia speech. To find out more about delivering the audio quality audiences increasingly expect, watch the video below.

Europe 2015Video Coverage

Danilo Radojcin: The Story Behind the Games | Casual Connect Video

June 23, 2015 — by Catherine Quinton

In 'game development in general, the most important things are patience and research.'–Danilo RadojcinTweet Me

Danilo Radojcin explained Eipix’s approach to hidden object puzzle adventure games during his Casual Connect Europe lecture. Developers, including Eipix, have “researched our market and we’ve looked for what our focus group wants us to do, and we’ve created this genre from something that already existed,” he says.

Europe 2015Video Coverage

Damian Fijalkowski: Finding the Perfect Ingredients | Casual Connect Video

June 23, 2015 — by Casey Rock

'The funniest reactions are when something unexpected happens'. - Damian FijalkowskiTweet Me

At his session at Casual Connect Europe 2015, Damian Fijalkowski dives into the structure-building process which is key to structure in a fast-growing development company. Damian provided insight and highlights this process for ThunderBull Entertainment. He says, “In our case, we couldn’t hire highly specialized graphic guys so we had to teach them from the beginning and they just were getting started in the company. That is very good if you build your own team because that makes people more connected with your company”.

Europe 2015Video Coverage

David Mohr and the Power in Mutual Respect | Casual Connect Video

June 23, 2015 — by Catherine Quinton

'Cultural differences, time zones, email communication can create a lot of WTF moments' - David MohrTweet Me

In this presentation from Casual Connect Europe 2015, David Mohr shared some of the challenges and knowledge gained from taking GAMEVIL’s international publishing to the next level. He also talked about why publishers are still ever relevant in our global world. Even with all of our technology, we still need face-to-face time. During his talk, David illustrated, “Cultural differences, time zones, email communication can create a lot of WTF moments. Being present locally and able to do face-to-face removes a lot of anxiety.”

Asia 2015Video Coverage

Chin Hooi Yen: Fueled by Challenge | Casual Connect Video

June 22, 2015 — by Casey Rock

'The challenges keep me going!'–Chin Hooi YenTweet Me

Polaris Law Corp. Director Chin Hooi Yen dove into the complexities of venture capital and funding a startup during her lecture at Casual Connect Asia 2015. Learn more about cap tables (which list a company’s shareholders, their percentage of ownership and what types of shares they own), securities laws and other fundraising complexities and walk through some numbers based on a “typical” startup in the video below.

Europe 2015Video Coverage

Alexey Menshikov: Opportunities Too Good To Be Ignored | Casual Connect Video

June 22, 2015 — by Catherine Quinton

The games industry 'is a great industry to meet awesome people.'–Alexey MenshikovTweet Me

At Casual Connect Europe, Alexey Menshikov shared lessons learned from their interactive streaming for #killallzombies, where spectators can play with Twitch streamers. “We have 100-plus comments that spectators can type and change the gameflow. They can heal players, they can send more zombies, they can switch him to a better weapon or a worse weapon,” Alexey says. For more details and a demonstration, see the video below.